For Australia’s Father’s day weekend, an Ikea in Sydney unveiled their latest in-store project, “Manland”. Filled with foosball tables, free hot dogs, flat screen televisions that play non-stop sports and video games, Manland is a special room where women can drop off their husbands for the day while they shop. A temporary project that ran from Sept. 1st – 4th.
Don’t get too excited men, because (knowing IKEA) what ever cool things are in this “Manland” room, you’ll probably have to assemble yourself. Coming from a male perspective, I can assure you that a place for women to drop off their men before they shop is very condescending.
Despite how innovative the idea is, IKEA needs to understand that men are not little children. We’re big children. We need far more attention than a child would need. Unless there is a professionally trained supervisor in the Manland, I don’t think a group of men should be left alone in a room together. That situation will quickly turn into a jungle, where the more dominant men prevail. You hold the TV remote, you hold the power. Women will return to pick up their signiﬁcant other only to ﬁnd them covered in blood, feasting on the carcass of another man.
Besides, what does this leisure room have that men don’t have at home? A television? Comfortable couches? Food? Something tells me there will be a lot of homeless men in there claiming their wives are out shopping.
Listen women, letting your man off the hook by leaving him in a place with everything he needs to stay quiet (a chair and a TV) is just reinforcing the idea that he has no decision-making place in the relationship. Furniture shopping is a cute cliché that every couple must experience together. Plus, it doesn’t hurt to have someone else by your side as you roam the twisted halls of the Swedish building. If you have ever been there, you will know that escaping IKEA is a difficult task, even with arrows on the ﬂoor.
I have a friend who went into IKEA a couple weeks ago, and no one has seen him since. Is it even legal to go in there alone? Can someone verify that? Regardless ladies, it wouldn’t hurt to have your man by your side.
I’ll admit this will come in handy if your girlfriend forces you into an urgent IKEA run on Super Bowl Sunday, at least you will have a place to watch the game. Having said that, if your girlfriend is forcing you out on Super Bowl Sunday, it’s probably a good time to rethink the entire relationship to begin with.
Take a step back and really consider the idea as a whole. The only men that will make use of this Manland centre are the ones who refuse to shop. Now why would they be there to begin with if they don’t want to shop? We have free will; we can stay home if we choose to. Surely our role in the relationship isn’t to simply drive the women around.
If we choose to go to IKEA, it is because we want to shop and/or want to keep our girl company (none of which can be achieved from within the Manland).
Sorry IKEA, but I suggest you stick to funky furniture and meatballs.